Riders can select from vehicle options based on group size and how many golf clubs they’re bringing: UberX fits up to two passengers and two sets of clubs, while UberXL accommodates four passengers and four sets of clubs. The process is straightforward—users tap the Uber Golf tile in the app and schedule their ride like any other reservation.
The rollout hits as warmer weather arrives and the offering is positioned to streamline trips to early morning tee times or weekend rounds. Uber’s senior director of engineering, Adib Roumani, noted that the feature gives golfers a convenient and reliable way to hit the course and spend more time on their swing than on logistics.
In addition to transportation, Uber has formed a strategic partnership with Topgolf, blending driving-range gameplay with a social, high-energy atmosphere. Topgolf executives say the collaboration aims to remove friction from the guest experience by ensuring getting to the venue is as seamless as the visit inside.
A key perk for Uber One members is a 20% discount on Topgolf gameplay nationwide, signaling a deeper integration between mobility and entertainment as the rollout continues. For Topgolf, the goal is to extend hospitality beyond its venues by starting the customer journey the moment golfers head from home.
Overall, Uber Golf represents a practical upgrade for golfers and a meaningful expansion of Uber Reserve, aligning transportation with the structured pace of the sport and potentially broadening the sport’s accessibility and appeal.
