Uncommon James is Cavallari’s lifestyle and fashion brand. Launched in 2017 and based in Nashville, the company started as a boutique jewelry line and grew into a multi-million-dollar enterprise wholly funded and owned by Cavallari. The brand emphasizes minimalistic, everyday aesthetics across several lifestyle categories, including jewelry, home goods, fragrance, clean-burning candles, and chic decor items such as bar accessories and tea towels. In 2021, Cavallari expanded with Uncommon Beauty, a clean skincare line designed for a low-maintenance routine.
The brand has a physical presence in multiple U.S. cities, featuring a 3,500-square-foot storefront and a corporate headquarters in Nashville. Additional outlets operate in Chicago, Dallas, and Charleston. Collectively, Uncommon James generates substantial revenue, providing Cavallari with financial resources and autonomy that influenced major life decisions.
Cavallari and Cutler began dating in 2010. After a rapid engagement in Mexico, Cavallari broke off the engagement in 2011 to address relationship issues, but the pair reconciled later that year. They married in Nashville in June 2013 and welcomed three children: Camden Jack (born 2012), Jaxon Wyatt (born 2014), and Saylor James (born 2015).
The couple announced their divorce in April 2020, stating they had “grown apart.” Legal proceedings around the divorce were prolonged, with public questions about settlement terms. Cavallari has asserted that she did not receive spousal support, though there have been disputes about the details of their settlement. Jay Cutler has denied these claims, describing them as false in a subsequent interview.
Cavallari’s business success and financial independence are highlighted as pivotal in her ability to make personal life choices. The ongoing growth of Uncommon James and its related ventures underscore how entrepreneurship can influence personal trajectories and offer a form of empowerment beyond public attention.