Bad Bunny’s performance spotlighted his Puerto Rican roots and marked a milestone for Latin music on one of the world’s biggest stages, with most of the set delivered in Spanish—the first Super Bowl headline act to do so—emphasizing culture, community, and unity.
Lady Gaga joined for a high-energy guest appearance that fused pop charisma with Bad Bunny’s Latin flair, delivering vocal power and theatricality that underscored the event’s inclusive artistic vision.
Ricky Martin added veteran Latin pop gravitas, performing alongside Bad Bunny and helping bridge generations of fans with his star power and legacy on the stage.
Cameos included Cardi B in a supporting role that connected hip-hop and mainstream pop, with Karol G delivering a surprise Latin urban moment and Young Miko representing rising Latin talent on the field.
Beyond music, the show featured Jessica Alba and Pedro Pascal—along with influencer Alix Earle, hospitality entrepreneur David Grutman, and athletes Ronald Acuña Jr., plus rising talents Xander Zayas and Emiliano Vargas—highlighting the halftime show’s cross-industry appeal and signaling how global music now travels across sports, film, and culture on the world’s biggest stage.
