Lift Every Voice and Sing originated in 1900 as a poem by NAACP leader James Weldon Johnson and quickly became a rallying song during the Civil Rights Movement. Its enduring presence in American culture has made it a focal point of reflection during major national events, including the Super Bowl.
Coco Jones, born January 4, 1998 in Columbia, South Carolina, rose to fame with the lead role in the 2012 Disney film Let It Shine at age 13. She later starred in the Peacock series Bel-Air as Hilary Banks and has been recognized with a Grammy for Best R&B Performance for “ICU.” Jones released her first studio album, Why Not More?, in April 2025, marking a new chapter in her recording career.
Ahead of the performance, Jones discussed the gravity of the moment at the Apple Music Super Bowl LX show press conference. She emphasized understanding the history behind the piece and focusing on the message rather than herself, saying, “I’m the vessel that is able to represent what this means to the culture.” She added that being part of the moment is paramount to her.
Jones also sought guidance from Alicia Keys, the first artist to sing Lift Every Voice and Sing for the NFL in 2000. Keys advised her simply to stay in the moment and not be nervous, a counsel Jones described as meaningful coming from someone who has previously carried the responsibility of the rendition.
Off the field, Jones is engaged to Cleveland Cavaliers star Donovan Mitchell. Their relationship has drawn public intrigue after Wilson and Ciara reportedly helped set up the couple. Mitchell has publicly expressed his admiration, calling Jones “an amazing human being” and a “blessing” as they prepare for a high-profile year, including the Super Bowl LX moment.
Jones’s performance at SB LX represents not only a personal milestone but also a broader cultural moment, as she lends her voice to a song with deep historical resonance. The moment will be closely watched by fans and NFL audiences alike, highlighting Jones’s rising profile in both music and entertainment.