Jets head coach Aaron Glenn praised Reich, describing him as having a “rare combination of experience, creativity, and calm under pressure.” Glenn noted Reich’s extensive background, both as a quarterback in the league and as a coach who has run offenses at the highest levels, emphasizing his ability to adapt and maximize the strengths of his players.
Reich’s candidacy had been widely anticipated. NFL Insider Connor Hughes of SNY reported that Reich was expected to join the staff, with contract talks progressing last week and Reich beginning to assemble his preferred staff as the process neared completion.
The hire encountered a Rooney Rule-related delay. The Jets fired offensive coordinator Tanner Engstrand, and while initial plans had him remaining in a lesser role, the team ultimately moved ahead with Reich as the primary OC. The Rooney Rule requires interviews with diverse candidates for coordinator vacancies, which contributed to the schedule as the process unfolded.
Reaction from insiders and observers highlighted Reich’s veteran status as a defining factor. NFL Insider Jordan Schultz noted Glenn would retain play-calling responsibilities on offense to focus on the defense, while Reich would handle the offensive side. Social media chatter also connected Reich’s experience with the Jets’ 1996-era coaching staff, underscoring the franchise’s shift toward a steadier, experienced approach.
Additional context from reporting around the hire indicated Reich had contemplated retirement this offseason before the Jets approached him, a twist some outlets highlighted as notable given his long career. Still, multiple sources confirmed the Jets remained committed to bringing Reich aboard as their OC.
Overall, the Reich hire signals a deliberate shift toward veteran leadership and stability for the Jets’ offense. With Reich calling plays and Glenn steering the defense, New York aims to establish a more experienced, adaptable offensive approach beginning in the 2026 season.