Bradshaw Bourbon, launched in February 2020 in partnership with Green River Distilling Co., is marking its fifth anniversary in 2025. The Bradshaw Kentucky Straight Bourbon Whiskey portfolio now includes 12-year and 6-year expressions, a lineup that has helped keep the brand in the spotlight ahead of the WSWA event.
The WSWA appearance includes a Q&A session and a meet-and-greet with Bradshaw, set for 8:30 PM, with premium cigars selected by the NFL Hall of Famer. The format provides fans with direct access to the iconic quarterback-turned-entrepreneur during the industry gathering.
Beyond his bourbon venture, Bradshaw maintains a diversified portfolio. He operates a cattle ranching farm and has interests in real estate, alongside authorship credits for three books: Terry Bradshaw, Man of Steel (1979), Looking Deep (1989), and Metal Elephant Journal (2001).
Bradshaw’s on-air tenure has faced scrutiny in recent years, punctuating retirement chatter among fans. A notable FOX NFL Sunday moment involved Bradshaw misfocusing during a Seahawks-Rams pregame segment, which sparked discussion about his alertness and longevity in broadcasting.
Amid the speculation, the 77-year-old remains active in business ventures and broadcasting, with Bradshaw Bourbon continuing to expand its footprint while he weighs future appearances and engagements. The WSWA Access Live event will be his latest high-profile public appearance as his various ventures press forward.